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Three Reasons Why Your Restaurant Needs an App

Even if you don't own an iPhone, you've probably been hearing a lot about "apps" lately.  So what is an app, anyway?  It's an application that was made for use on an iPhone or similar wireless device. 


Your computer at work or home has programs like web browsers and video games.  Apps work the same way, only they are often free, or cost just a few dollars.  Different companies design apps to provide information about businesses, to play games, or thousands of other small tasks.  Most people get apps by downloading them for free (or a few dollars) from the Apple® iTunes® store.


So how will an app help your restaurant?  There are three reasons why having an app created specifically for your restaurant can be a great investment.


1. Mobile Phone Web Devices will Outnumber Personal Computers by 2013


There is an American company named Gartner that is the world's leading information technology research company.  According to Gartner, the total number of personal computers used worldwide will be 1.78 billion.  But the number of smartphones and cell phones with web browsers will number over 1.82 billion.  But what does that mean to you?


It means that the number of people who use iPhones and cell phones to go online is increasing at an extreme rate.  The sooner you start promoting yourself to people who use their phone to learn more about dining opportunities, the better.


2. Apps Provide Your Restaurant Information Fast


When someone downloads your restaurant app, they can have access to your menu and location in seconds.  Plus app developers can create special features that can be used to help with your restaurant promotion.  These include options like being able to send updates to people who have your app, letting them access a calendar of events.  You can even include loyalty programs or online ordering options.


Imagine someone being able to touch your restaurant app on their iPhone, and in seconds have instant access to your full menu.  No more worrying about whether or not they can find your restaurant website online.  Or if the menu on your main website doesn't show up well on phones.


3. Apps Cost Less to Create Than You May Think


So how much does it cost to create an app for an iPhone or other wireless device?  The answer may surprise you.  While there are companies that charge thousands of dollars to create a custom app, there are some that charge as little as $99. 


$99 is enough to buy a custom restaurant app with your logo, menu, and location information.  Other features like event calendars, or the ability to push messages to app owners, usually cost a little bit more. 


When the app is developed, you pay $99 more to Apple® to get it in the iTunes® store.  It usually takes a few weeks to create an app, and a few more weeks for Apple to approve it for download.  Once it's approved, you can link to the app page on iTunes from your website, or from emails, and people can download it for free.


Still Have Questions About Restaurant Apps?

Give Delta Creations a call.  We have developed over 370 websites since 2001, including dozens of restaurant websites.  We have worked with app creation companies to help our clients nationwide get their own restaurant apps.  So if you want to learn more about having an app created, please call us now at 225-337-4360 or send us an email.  No pushy sales talk, and you don't have to buy anything if you have questions.







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